Taking shared value forward means staying informed of the latest developments in the purpose sector. That is why we collate the most recent research from our region and beyond to keep your finger on the pulse.
Shared Value – Future of GreenMark Kramer, Stanford Social Innovation Review, 2011
In this 2011 interview conducted by Social Innovation Conversations, Kramer discusses the challenges of coordinating traditional corporate social responsibility projects. Kramer talks specifically about the cell phone industry in emerging markets and how businesses thrive when local communities were involved participants, creating shared value for all. Kramer argues, “companies inclined to rethink their corporate social responsibility (CSR) efforts should invest in the social sector and “shared value.”
Roundtable on Shared ValueJohn Kania and Mark Kramer, Stanford Social Innovation Review, 2011
In 2011, executives from ten major corporations gathered for a leaders summit in New York City to discuss how their organisations are putting social issues at the core of their company’s strategy and operation. The summit was led by Mark Kramer and John Kania, the managing director at FSG. A wide range of of candid discussions ensure and a number of interesting points were made as to how companies can begin to address fundamental social problems when they pursue shared value. The article is a summary of the roundtable meeting and a good introduction to the concept.
Creating Shared ValueMark Kramer & Michael Porter, Harvard Business Review, 2011
The concept of shared value, which focuses on the connection between societal and economic progress has the power to unleash the next wave of global growth. Kramer and Porter argue that there are three ways in which a company can create shared value; by reconcieving products and markets, by redefining productivity, and by enabling local cluster development. The seminal text on shared value that advanced academic and business strategy interest.